The CEO, Sterlon 'Boonce' Robinson sat down with I Do Music at Patchwerk Studio over the weekend for a Spotlight Interview. They opened up the sit down with a focus on the company's origin and how it all came into existence. Boonce was not reluctant to dive deeply into the soil. He shared information about the company's past ventures before having the tools that are readily available today. There was also mention of a new clothing brand and talk show the company has launched.